Challenge:

After Tiffany Haddish showed Groupon to America during the Super Bowl, we needed to introduce it to a whole new market — Europe. 

Solution:

Incite Europeans to explore their own hometown with Groupon. They don’t have to go far to have an amazing experience with a Groupon right down this street, and another down that street.

 
 

Out of Home on trains, train stations, airports and bike stations in Paris and Milan.

 

Summer is all about experiences and Groupon wanted people to save even more with this quick Summer Promo.

 

DIGITAL

Art Director: Myles Sanford