Problem:

Everyone is guilty of it — scrolling over reading. And in our dynamic media landscape, it’s hard to put down the phone and pick up a book. So, how do we capture the imaginations of a new generation with the classics?

Solution:

By shelving the most extensive collection of books in the world, Project Gutenberg, into the tiniest libraries in our neighborhoods. Using stickers with QR codes (design coming soon) supported by eye-grabbing illustrations and bold headlines, we’ll direct new readers, young and old, to the classics and more in a snap. All for free.

Social

By getting them in their IG stories, we can turn people towards a story that’ll stick around longer than a few seconds.